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What gets recognized? It is the brand!

All our work can be recognized if it has substance and meaning for someone around us. Without users for our work, it's a hobby project. It is meant to be for our own use and satisfaction.

All good projects create impact. They solve nagging problems that many expect someone else to solve. Such projects offer convenience and ease and usually allow the feeling of being unblocked. We can focus on something we want. That is so relieving.

This kind of project gets recognition for doing the work that matters. You are patted for providing relief. It offers you your status, pride, and satisfaction that someone thought you were affected.

You know they touched you by creating ease around you.

You recognize them as brands you love! Personal brands persist.

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